Introducing ‘Through the Lens’ our brand new quick-fire film series that combines industry ambitions with masterclass-worthy content. The ‘Through the Lens’ lineup offers incredible insight into the minds of the marketing industry’s MVPs.

“We wanted to take our quest for knowledge to the next-level. To understand what real time problems CMOs are facing today and not just in the sectors our clients work in. Our ambition for the agency is massive, so what better way to become an expert in all categories, than learn from experts within them.”  - Rankin, Founder at RANKIN CREATIVE  

"The Through the Lens series has been a brilliant way to chew the fat on some of the biggest and most complex issues facing the industry today. We've seen some common themes emerging, as well as consensus on some of the biggest opportunities and how to build progressive modern day brands with creativity at their heart". - Nimi Raja, Strategy & Development Partner at RANKIN CREATIVE

For our first episode we are turning our lens to John Rudaizky - Partner, Global Brand & Marketing Leader at EY. Click below to see John talk what drives him most, defending creative ideas and the definition of being bold, daring and different.


We’ll be dropping new episodes weekly. From Ellie Norman - Chief Communications Officer at Manchester United, to Peter Semple - Chief Brand Officer at Depop and Tanja Grubner - Global Marketing Director at Essity. You’re not going to want to miss who’s next.