How do we end FGM?
“All around the world, I implore everyone to join the fight against the horrific practice of FGM. Working with Coco de Mer has given us a further platform to spread our message and we hope that it will start a long-overdue conversation.” – Waris Dirie, Founder of The Desert Flower Foundation & Model
To support Waris and Coco De Mer in this fight we launched Waris’s role as the face of the brand’s Icon line some of whose profits go to the foundation’s fight. Together we created a film to create further awareness and galvanize the world to get one million signatures to stop FGM once and for all, as well a set of gorgeous stills of Waris and her desert flowers.